Denise Lawler | 352.250.5929 | denise@bcghomesfl.com
With a background that spans new construction, residential resale, vacation homes, and relocation, and earlier experience as a business broker with many international clients, this work is approached with a wide range of perspective. Each transaction begins by understanding what matters most to the client and building a strategy around those priorities. The focus is never on pushing an outcome, but on offering honest guidance, thoughtful planning, and consistent follow-through. Clear information is provided, options are outlined, and decisions are fully supported through every stage. My client’s needs lead the process from beginning to end, and I’m here to be a resource, guide, and advocate to support them. My business is built on trust, results, and lasting client relationships.
BUYER SERVICES:
- Personalized guidance to determine your priorities
- Drawing upon market knowledge and research to find the right home
- Negotiating requests and offers
- Coordinating contracts and documentation
- Delivering support after the sale
SELLER SERVICES:
- Researching the local real estate market
- Preparing and staging home to sell
- Deciding accurate asking price for maximum profit in shortest time frame
- Identifying the key selling points
- Comprehensive, strategic marketing of your home to potential buyers
- Negotiating with buyers on your behalf
MARKETING STRATEGIES:
- Sourcing leads from expansive network
- High-resolution video tours and photography
- Open houses
- Comprehensive social media marketing campaign
- Individual property website
- Direct mailers and door hangers/flyers
- Utilizing the Multiple Listing Service (MLS)
- Syndicated listing on 350 high-visibility websites
EDUCATION:
- Licensed REALTOR®
MEMBERSHIPS:
- County Association of REALTORS®
- State Association of REALTORS®
- Association of REALTORS®
AWARDS:
- Consistently Top 3 Agent, Lennar Homes
- Top Listing Agent, Business Brokerage Office
COMMUNITY SERVICE:
- Council Member, Community Garden
- Board Member, Condo Association, Daytona